This is how Automated in-store Demo Scheduling Software Works
Participating retailers display available space and time for in store demonstrations of products in their stores via Demo Wizard portal where vendor demo coordinators can submit a demo request for the store management approval.
A designated store staff member reviews all requests for their store or entire chain once a day at their convenience. Since the marketplace is web-based, the staff member can review these requests in the stores, at home, or on their mobile device—no more interruptions.
The store demo requests contain all the details retailers need to decide whether they want to approve the request, including the complete requester's contact information, product codes, sample cost assignments, etc. That is why approval or denial of a request by the retailer's staff member takes under a minute —no more time wasted going back and forth to gather information.
When a request for an in-store demo is approved, the Demo Wizard automatically notifies the requestor, the store buyer to order sufficient product inventory, the distributor supplying this product, and the assigned brand ambassador. Each has access to the platform and their event calendars to ensure that everybody is aware of and ready to support the upcoming event. Store guest management, social media, and marketing teams can access the chain's in-store demo calendar to help promote it to shoppers - No more wasted sales opportunities.
Following the demo, the brand ambassador is requested to utilize the portal to generate a complete but straightforward post-demo report with information crucial for the CPG brand in calculating the ROI for the event and for the retailer in determining the product's potential for success in the store. The retailer's staff member is asked to collate this information with pre-and post-event average product sales for multiple events to provide the category manager with data for short- to medium-term ROI evaluations.