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Maximize In Store Sampling ROI

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Simplify and Streamline Every Promotion in-Store Sampling

Invest your marketing money into boosting sales results instead of losing it to administrative overhead expenses.

Retail in store sampling is an excellent way to introduce new products to shoppers through demonstrations and sampling. Many CPG brand managers, field marketing managers, startup founders, and retail sales directors find in-store sampling to be a highly effective form of word-of-mouth marketing. It enables brands and retailers to engage prospective and existing customers while adding a social aspect to how products are introduced.

“Research carried out by Shopify shows that 40% of brands considered retail in store demos to be a key objective in the next year”

Demo Wizard is a hands-on event management software that simplifies the painstaking work of demo coordination in-store demonstrations with the goal of maximizing ROI. Our in-store sampling software helps aggressive brand builders shelve products in more brick-and-mortar stores and scale their field marketing from a few demos to (potentially) hundreds per month.

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Make Every In-Store Demonstration a Success

Collect Consistent, Meaningful, and Timely Information After Every Demo of Product

Demo Wizard’s web-based reporting functionality assists brand ambassadors in pre-populating demo-specific information and guides them through the process to make it a breeze rather than a chore. Quantitative data from these reports - collected for export and analysis - helps you make upcoming in-store samplings even more effective by selecting days and times to generate even higher sales and exposure of your products.

Reduce administrative overheads

Demo Wizard handles the numerous menial and tedious sub-tasks around organizing a successful demo of product. Easily track brand ambassador availability, attendance verification, compensation management, and reporting. Remove administrative tasks to free up your time and resources for other core tasks.

Manage your time more effectively

Seamless calendar integration helps reduce the risk of scheduling conflicts while giving you a better view of your planned in-store demonstrations. This creates room for an organized in-store demonstration that’s focused on key objectives.

Streamline workflows

Run more demos and spend less time making them happen. Demo Wizard automates and streamlines workflow tasks from confirming brand ambassadors, to scheduling, and confirmation of inventory. Easily plan and execute as many as multiple demos in a single month.

Drive Product Sales

Drive sales for products that shoppers can experience in brick-and-mortar stores. In-store demonstrations can increase sales by as much as 2,000 percent. With Demo Wizard, you leverage the power of this promotional method to trigger sales spikes while also building brand loyalty.

Generate Actionable Insights

Gather crucial information from every demo with Demo Wizard’s online reporting feature. Our analytics module allows CPG field marketing teams to identify trending brand ambassadors, select stores and demographics for promotions, and reveal high-performing days. This in turn enables you to invest more intelligently.

Improve Future Demo Performance

Leverage your customers’ authentic opinions to identify opportunities for improvements. Demo Wizard gives you the in-store demonstration support you need to generate valuable insights and use them to improve performance with each subsequent demonstration.

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Make the best use of your brand ambassador’s time

Brand ambassadors want to spend their time and energy showing and selling products. Our in-store demonstration software makes their work easier by providing multi-shift scheduling, calendar synchronization, invoice processing, and reporting features. Your brand ambassadors can easily submit availability to accept new demo requests, and enter comments, receipts, sales, and expenses all in one place through the portal.

Find and work with the best brand ambassadors

Recruiting good brand ambassadors can be a challenge. Demo Wizard allows you to identify your best people and give them as much work as possible so they can make more money.

Track brand ambassador availability

Track brand ambassador availability Confirm availability of brand ambassadors in a snap. Eliminate the need to waste valuable time, effort, and money on numerous back-and-forth telephone calls.

Verify Attendance

Verify Attendance Simplifying the task of tracking and verifying the attendance of brand ambassadors through automated check-ins/outs and geolocation timestamps.

Great Sales starts with Good Planning. There is no one size that fits all. Measure the worth of doing an in-store demo of your product.

Click to Measure

Brand ambassadors want to spend their time and energy showing and selling products. Our in-store demonstration software makes their work easier by providing multi-shift scheduling, calendar synchronization, invoice processing, and reporting features. Your brand ambassadors can easily submit availability to accept new demo requests, and enter comments, receipts, sales, and expenses all in one place through the portal.